Anchor text is the clickable text in a link. I’ll give an example of a link to Web Directory Forum, which is maintained by the same people who run this site. As you can see, the words, “Web Directory Forum,” have been made into a link, and if you click it, your browser will take…
Google PageRank was the perfect tool to use when you were comparing one site to another, but that’s finished since Google isn’t letting us know what a site’s PageRank is anymore. Webmasters now have to turn their attention towards something else in order to know how their sites stack up. Will they spend their time…
No, backlink building is not dead, and neither are web directories. While it is true that it can be dangerous to buy links, the fees that you pay when you submit your site to a web directory are submission fees, which help to pay for the operation of the directory. Although they may charge you…
There was a time when webmasters would sit on their computers for hours on end, furiously submitting their new web site to free web directories. Although this was always time consuming, it was definitely worth it once. However, Google’s algorithm has changed a few times since then, altering the way the search engine views these…
There was a time when web directories were overrated by the search engines, and by those who wanted to rank well in the search engines. This led to some problems, as these directories were besieged with tons of spam and low quality links. Some directories that may have otherwise been useful were turned into mixtures…
There’s a scandal going on around these parts, and it’s got to do with “high PR”. Google PageRank is something that meant a lot to people in the past, in that people like to have points of comparison. PageRank was especially important when it came to web directories, because a directory that enjoyed a high…
Millions of new sites appear every day, each trying to make its mark on the World Wide Web, or at least to be noticed. In Internet marketing, visibility is everything, and if your site isn’t indexed by Google, few people are going to find it. How can you get your site indexed as quickly as…
A lot of people are willing to spend a great deal of time, money and effort trying to optimize their site for good search engine placement, and that’s understandable. They want their site to rank well in the search engines, so they are willing to spend money on SEO specialists to help them boost their…
Google’s spokespeople have suggested that linking should be natural and not manipulated. I will also concede that it is probably true that if I build a remarkably wonderful site, people will eventually find it, and some of them might link to it. But what if I’m not capable of building the best damned site on…
There are those who will tell you that link building is no longer an effective way of improving your search engine ranking, especially after the latest Google algorithm update, which threatened to wipe out low quality websites with spam links attached to them. But it’s not true. Link building isn’t dead yet. Link building is…
Are web directories relevant for your marketing strategy today? Of course, the old days when web directories triumphed over search engines are over. These days, search engines are the gods of the Internet, and the primary source of traffic for millions of websites. A few years ago, when the Internet was still in its infancy,…
Google is the number one search engine for a reason: they take their product very seriously. They are not perfect but their product is providing the most relevant and useful search results right where people need them, on the first page of the results. Many SEO tactics have become useless after Google’s latest algorithm updates….
I have sites listed in several web directories, beginning with DMOZ several years ago and, as long as they work, I’ll continue to submit sites to web directories. I have never owned or worked for a web directory, however, and I cannot help but view web directories as a device for taking money out of…
Google and the other search engines will always have a way to eliminate low quality websites from their search results. This is why the search engines are always updating their ranking algorithms over and over again, in an effort to purge those low quality sites from cluttering their results with low quality or irrelevant sites….
In the days when SEO was simpler, and Google wasn’t quite so good at telling quality from crap, it made some sense for webmasters and SEO firms to submit sites to large numbers of directories, without actually doing an assessment of their quality. Even then, it didn’t make perfect sense because it didn’t take a…
Most webmasters report that the biggest percentage of their traffic comes from the search engines, the majority of it from Google. If your website is listed in reputable web directories, you will also notice a comparatively small percentage of traffic coming to your site from these directories. As compared to Google, it probably won’t look…
If you think that web directories are dead, you’re probably not familiar with any real web directories. Yes, there are a large number of poor quality sites on the Internet that masquerade as web directories, using web directory scripts, but with no pretense of directory anyone to anything. Sadly, these are the sites that many…
What is the first thing that comes to your mind when you think of web directories? The answer to that question will be determined by your association, of course, but many people consider web directories to be something that they can use to build high quality backlinks for their website. People who would never turn…
PageRank was everything having to do with anything having to do with SEO not so long ago, and a lot of people still haven’t gotten over it. Yes, it was important. At one time, PageRank was a determining factor that could boost a website into prominence or trash it entirely. PageRank was the one thing…
If you are familiar with the basic concepts of search engine optimization, then the term “backlinks” won’t be a new thing for you. Your website’s position in the search engine results depends on the number of QUALITY backlinks you build for your site (notice that I am stressing the word quality because I mean it)….